Aaron is Founder & Principal at Hat-Trick Consulting. He works with companies around the world to help them achieve their Salesforce goals through administration, development and training services. A former sales director, Mr. Crear has extensive functional and technical expertise translating business requirements to technical solutions. Aaron currently holds ten Salesforce certifications including Salesforce Certified Sales Cloud Consultant, Service Cloud Consultant, Experience Cloud Consultant, Platform App Builder, Sharing & Visibility Architect, Data Architect, User Experience Designer, Advanced Administrator, Administrator and AI Associate.
He is also the leader of the Lowell, MA Admins Community Group, co-organizer of Northeast Dreamin’ and co-founder of ReportForce.Blog. Mr. Crear is a frequent speaker, having presented at Dreamforce, Albanian Dreamin’, Big Sky Dreamin’, Cactusforce, Czech Dreamin’, dreamOle’, Florida Dreamin’, French Touch Dreamin’, London’s Calling, Mid Atlantic Dreamin’, Midwest Dreamin’, North Africa Dreamin’, Snowforce, Southeast Dreamin’, True North Dreamin, YeurLeadin’ and Salesforce World Tours.
Aaron has a BA from Saint Anselm College and earned his MBA from UMass-Lowell.
